U.S. Armed Forces Recruiting Station

Our Armed Forces Recruiting Station in Times Square is a beacon for service in a sea of commerce.

The lights, coated in red, white, and blue reflective gels, are located within the custom window wall assembly.

We created a structure that appeals to all four branches of the Armed Services and holds its own in iconic Times Square. The building is a glass and stainless steel box set on a traffic median. The facades are marked by fluorescent lights representing the American flag. This flag is not merely signage but merges with the architecture to become an occupiable symbol. By night, the building hums along to the bright lights of 42nd Street.

The facade is by turns transparent and reflective, depending on angle and ambient light.
The building is located on a median where Broadway crosses Seventh Ave.
The facade is by turns transparent and reflective, depending on angle and ambient light.